Consulting

Practical AI Implementation
Game Industry Expertise

We help organizations scale AI usage past pilot projects and into systems that cut cost and increase throughput. We bring three decades of hands-on games, automotive, and cloud-services engineering to teams that need to operate efficiently at AI speed.

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Why AmplifiedByAI

36 years building shipped systems, 3 years building AI to run them

Michael Hunley founded AmplifiedByAI on three decades of hands-on engineering across games, automotive, and cloud services, and three years building end-to-end workflows and AI services that improve how work gets done. Now you can deploy that experience at your company. We handle hands-on architecture, product alignment, implementation, and debugging. AI accelerates the build, the judgment stays human.

We're here to help you succeed from beginning to end to make sure your technical execution aligns with your goals. We will build custom tech when you need it, but favor proven technologies that already solve the needed function. See our Case Studies for examples of our work.

Three ways we work with you

AI Engineering & Transformation

Practical execution that automates AI+human development, tracked against business KPIs. We built Wayfinder to run that execution and Meridian to map AI work and cost back to KPIs. We deploy project-specific context, a brain, to cut token costs considerably. We bring the same systems, governance, and review workflows we use to cut cost and add throughput for yours, built to production-grade infrastructure your team can trust and extend.

Project Alignment

Front-end guidance: Technical Evaluation, Scoping, Roadmaps, and Execution Plans. Rescue: A troubled project from slipped milestones, an unstable build, or a team that's off-track gets a hands-on technical lead who has shipped titles from concept to live operations and rebuilt teams under business constraints.

Game Services

Game systems development, live-ops, matchmaking, world streaming, integrated tools, DevOps, and distributed cloud services, guided by hands-on experience building reusable live-service platforms for AAA studios and running titles at multi-million-MAU scale.

Let's talk about your team

A first conversation costs nothing but time: what you're trying to change, and whether we're the right fit to help.